Why the login feels like a hurdle
Landing on the Mr Jones homepage, the first thing that slows you down is the registration form. It asks for a full address, a phone number, a date of birth, and then tacks on a tiny “I accept the terms” checkbox.
Landing on the Mr Jones homepage, the first thing that slows you down is the registration form. It asks for a full address, a phone number, a date of birth, and then tacks on a tiny “I accept the terms” checkbox.